INTERNATIONAL JOURNAL OF LATEST TECHNOLOGY IN ENGINEERING,

MANAGEMENT & APPLIED SCIENCE (IJLTEMAS)

ISSN 2278-2540 | DOI: 10.51583/IJLTEMAS | Volume XIII, Issue VII, July 2024

www.ijltemas.in Page 24

Advancing U.S. Business Interests Abroad: Leveraging Technology

to Optimize Cross-Border Operations

Oluwaseun Rafiu Adesanya

, Friday Anwansedo,

, Oladayo Tosin Akinwande

, Shallon Asiimire

, Courage Obofoni

Esechie

, Mark Sekinobe

Lincoln University, United State of Ameria

Walter Sisulu University, South Africa

Veritas University, Bwari, Abuja, Nigeria

Kalmar US

Southern University, Baton Rouge. Louisiana State

Maharishi International University

DOI: https://doi.org/10.51583/IJLTEMAS.2024.130704

Received: 16 May 2024; Accepted: 17 July 2024; Published: 29 July 2024

Abstract: The study examines the multifaceted impact of globalization and technological advancements on American businesses

operating in the international arena. It highlights the opportunities and challenges presented by globalization, emphasizing the

ability of U.S. companies to access larger markets while facing intensified competition and complexities in global supply chains.

The case studies presented in the work illustrate successful strategies in leveraging technology for international growth, including

strategic acquisitions, e-commerce integration, and innovative service delivery models. Despite the benefits, challenges such as

cultural adaptation, regulatory compliance, and cybersecurity risks are acknowledged, with proposed solutions emphasizing

strategic partnerships, employee training, and regulatory compliance frameworks.

Keywords: Cross-border operations, Digital Transformation, Globalization, Technology and U.S business

I. Introduction

Globalization is a complex phenomenon that has changed the world over the past few decades. It is about the growing

connectivity and reliance between economies, societies, and cultures due to the worldwide trading of goods, services, capital,

information, and people. This process has had a notable effect on U.S. companies, with both favorable and unfavorable outcomes

observed in different areas of their activities. This summary will explore the main impacts of globalization on American

enterprises and the obstacles and possibilities it brings.

One of the key effects of globalization on American businesses is the ability to reach a larger market. Due to the elimination of

trade barriers and improvements in communication technology, American businesses can now offer their products and services to

a worldwide market. This growth presents chances for increased profits. For instance, firms such as Apple and Coca-Cola have

utilized globalization to evolve into multinational companies with a substantial footprint in many nations globally (World

Economic Forum, 2020).

Increased competition is also a result of globalization on U.S. businesses. Businesses are now challenged by rivals not only

domestically, but globally as well. This contest has the potential to result in decreased prices and smaller profit margins,

particularly in sectors that can transfer production to nations with cheaper labor expenses. The growth of Asian manufacturers has

placed U.S. companies in the technology and automotive industries under increasing pressure (Harvard Business Review, 2021).

Conversely, globalization enables American companies to take advantage of worldwide supply chains and availability of lower

production expenses. Businesses have the option to subcontract production to nations where labor costs are cheaper, cutting down

on total manufacturing costs and enhancing profit margins. This approach has been commonly used by companies in different

sectors, including electronics and clothing (McKinsey & Company, 2023). Nonetheless, depending on global supply chains can

also present dangers, since disturbances in a certain region can affect worldwide activities. Another element of globalization is the

growing movement of skilled individuals between different countries. American companies can recruit talented employees from

different countries, incorporating a variety of viewpoints and skills into their activities. This can result in new ideas and

expansion. Nonetheless, handling a varied staff from various cultures and languages may come with difficulties regarding

communication and integration within the organization (Forbes, 2022).

Globalization has significantly influenced American businesses, presenting growth opportunities as well as obstacles that need to

be addressed. Having the ability to reach international markets and benefit from lower production expenses can enhance profits,

but facing heightened competition and depending on global supply chains can also bring potential dangers. In general, American

companies need to stay flexible and tough in order to succeed in a world economy that is becoming more interconnected.

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II. Literature Review

In today's ever-changing business environment, technology is seen as a crucial factor for U.S. companies looking to grow their

international activities. Technology is recognized by 81% of companies as the main force driving changes in global business

strategies within the next five years, demonstrating its undeniable transformative influence. Technological progress has

revolutionized the methods of business operation and expansion, allowing for a new level of flexibility and communication in

international transactions. This digital transformation not only drives American business interests internationally but also opens

up new possibilities for surpassing traditional market obstacles.

This article will delve into the various ways technology supports the global growth of businesses as the story progresses. The

conversation will cover how digital transformation benefits cross-border operations, overcoming challenges of implementing

international technology, and showcasing successful technology-driven expansion strategies through case studies. Additionally, it

will analyze the regulatory environment for technology usage in foreign countries, emphasizing the significance of a

comprehensive digital strategy in furthering U.S. business objectives worldwide. (Shevchenko et al, 2023).

The Role of Technology in Global Business Expansion

Technology is vital in helping businesses expand globally, fostering innovation, and giving companies a competitive edge in the

global marketplace. Through facilitating effective communication, enhancing logistics, and improving access to worldwide

markets, technology enables businesses to grow their operations beyond national borders and seize opportunities in the global

market. This essay explores the impact of technology on the global expansion of businesses, focusing on digital communication,

e-commerce, supply chain management, data analytics, and new technologies.

Initially, digital communication technologies have transformed the manner in which businesses communicate and work together

across international boundaries. Video conferencing, instant messaging, and collaborative platforms enable corporations to

communicate instantly with partners, suppliers, and customers worldwide, regardless of their physical location. This continuous

connection facilitates the growth of global business partnerships and speeds up decision-making procedures (Forbes, 2022).

Additionally, e-commerce platforms have been instrumental in increasing the international presence of businesses. E-commerce

lowers obstacles for companies entering global markets by providing online platforms for selling products and services to

customers around the world. Businesses have the ability to reach new customers, try out new products, and understand various

markets without having to be physically present (World Economic Forum, 2020).

Technology improves worldwide supply chain management by streamlining logistics and cutting operational expenses.

Sophisticated tracking and inventory management systems allow businesses to keep an eye on their products as they move

through the supply chain and react to demand fluctuations with greater efficiency. Moreover, data analytics can recognize patterns

and enhance forecast precision, resulting in improved resource distribution and minimized risks.

New possibilities for worldwide business growth are created by emerging technologies like artificial intelligence (AI) and

blockchain. AI tools powered by artificial intelligence have the ability to examine large quantities of data in order to offer useful

information and aid in decision-making.

Blockchain, conversely, boosts transparency and security in global transactions, improving the effectiveness and reliability of

cross-border trade (Harvard Business Review, 2021).

Technology acts as a catalyst for the expansion of global business by equipping companies with the necessary tools to navigate

and thrive in international markets. Businesses can use technological advancements in areas such as digital communication, e-

commerce, supply chain management, and emerging technologies to reach global growth and competitiveness. By remaining at

the cutting edge of technological advancements, businesses can take advantage of fresh prospects and build a solid foothold in the

international market.

E-commerce and Global Market Access

Thriving E-commerce Industry: The worldwide e-commerce industry is experiencing rapid growth, expected to hit $7.4 trillion by

2025, demonstrating the substantial influence of digital platforms on international commerce (George, Baskar, and Srikaanth,

2024). Key e-commerce platforms like Amazon, Alibaba, eBay, and Shopify play a crucial role in assisting businesses in growing

their global presence by offering resources to enter international markets (Walton, 2022). Rise in Cross-border E-commerce

Sales: A significant increase in cross-border e-commerce sales is being seen, fueled by a growing desire for international products

and a growing middle class, particularly in Asia-Pacific areas.

Enhancing Communication and Operations through Technology

Digital communication technologies have transformed global trade by improving real-time communication among businesses and

partners around the world, leading to quicker and more effective transactions (Chen et al., 2022).

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ISSN 2278-2540 | DOI: 10.51583/IJLTEMAS | Volume XIII, Issue VII, July 2024

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Advancements in technology such as robotics, artificial intelligence, and machine learning are revolutionizing supply chains,

boosting precision, efficiency, and enhancing inventory control. Businesses use data analytics to understand market trends,

customer behavior, and supply chain performance in order to make data-driven decisions.

Digital communication technologies have transformed global trade by improving immediate communication between companies

and partners globally, resulting in faster and more efficient transactions (Chen, Botchie, Braganza, & Han, 2022).

The use of robotics, artificial intelligence, and machine learning is enhancing supply chain operations through increased accuracy,

productivity, and better inventory management. Businesses use data analytics to obtain information on market trends, customer

behavior, and supply chain performance to make data-driven decisions.

Digital Transformation and Market Penetration

Automated customs clearance systems and single-window systems for submitting trade documents have simplified cross-border

transactions, improving accessibility to international trade.

Chen, Botchie, Braganza, and Han (2022) stated that the utilization of blockchain technology has enhanced the security and

traceability of international trade transactions. Digital platforms and online marketplaces have greatly influenced global trade by

enabling companies to connect with customers in different nations, therefore vastly extending their market reach.

Figure 2.1 Graph showing digital transformation and market penetration (precedence research, 2022)

Strategic Implementation of Technology in Business

Strategic utilization of technology in business requires the thoughtful merging of technological tools and systems to improve

operational efficiency, productivity, and competitiveness. Businesses need to make sure their technology strategies are in line

with their overall objectives in order to guarantee that the technologies they choose are beneficial and support long-term

expansion. A thorough grasp of the company's goals, market demands, and technological possibilities is essential (Harvard

Business Review, 2021).

Investing in advancing technologies like artificial intelligence (AI), machine learning, and cloud computing is a crucial

component of strategic technology implementation. These technologies give businesses the chance to streamline operations,

automate processes, and make decisions based on data. AI can be applied for making predictions and gaining understanding into

customer behavior, whereas cloud computing allows for adaptable and expandable storage and processing options (McKinsey &

Company, 2023). Another crucial factor to consider is making sure that the implementation of technology is in line with

regulatory and ethical guidelines. While companies use technology to stay ahead of the competition, they also need to address

legal and ethical issues like protecting data, preventing cyber-attacks, and ensuring fair competition. Keeping up with industry

regulations and best practices is crucial for technology implementation to reduce risks and build trust with stakeholders,

according to the World Economic Forum in 2022.

The following strategies can be employed:

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Operational Efficiency and Global Expansion: Digital transformation, involving the integration of digital technologies like

cloud computing and internet of things (IoT), has been central to increasing operational efficiency and supporting global

expansion (Butt, 2020). Businesses face challenges such as cyber security risks and the need for cultural adaptation while

implementing technology across international borders.

Technology-Driven M&A Strategies: Digital transformation is revolutionizing strategic decision-making in mergers and

acquisitions by enabling the assessment and valuation of potential targets through advanced technologies like AI and machine

learning (Rien, 2019).

Impact on Global Connectivity and Customer Experience

Digital transformation enables worldwide connection and growth in markets, assisting companies in minimizing risks and finding

fresh possibilities (Butt, 2020). Digital transformation allows companies to improve the overall global customer experience,

leading to higher levels of customer satisfaction and loyalty. Through utilizing advanced technologies and digital platforms,

American companies are not just broadening their international presence but also improving their operational efficiencies and

customer relationships across different countries.

III. Advantages of Digital Transformation for Cross-Border Operations

Enhanced Market Opportunities and Brand Visibility

Digital transformation greatly expands the potential for American companies to enter worldwide markets, providing a significant

rise in market possibilities and brand exposure. Businesses can gain a competitive advantage by incorporating technologies like

IoT and cloud computing to develop unique products and services for different markets, as mentioned by Kranz in 2016.

Localization through Advanced Technologies

Utilizing platforms like Gelato allows businesses to engage in localized production and fulfillment. This approach not only

reduces delivery times and costs but also enhances customer satisfaction by providing products that meet local preferences and

standards, further solidifying the business's presence in international markets.

Productivity and Revenue Growth

The integration of IoT has proven to be a game-changer for businesses, opening up new lines of business and significantly

boosting revenue. Similarly, the deployment of remote collaboration tools has been pivotal in enhancing productivity, with a

majority of employees confirming that such tools have positively impacted their work efficiency

Cost Reduction and Operational Efficiency

Artificial Intelligence (AI) and Machine Learning (ML) streamline operations by automating routine tasks, which reduces labor

costs and error rates. This shift not only improves operational efficiency but also allows businesses to reallocate resources to more

strategic initiatives, thereby enhancing overall responsiveness and flexibility (Sidhu, 2015).

Data-Driven Decision Making

The strategic use of Business Intelligence and Analytics equips businesses with critical insights from historical and predictive

data analyses. This capability supports more informed decision-making, better risk management, and a deeper understanding of

market dynamics, which are crucial for maintaining competitiveness in volatile international markets (Sidhu, 2015).

Security and Transparency with Blockchain

Blockchain technology offers robust security features and greater transparency in transactions, which are essential for building

trust with international partners and customers. The technology's ability to provide end-to-end encryption and transparent data

access significantly mitigates risks associated with data breaches and fraud (Sidhu, 2015).

Scalability and Innovation with Cloud Computing

Cloud computing removes the requirement for large initial investments in physical infrastructure, enabling scaling and flexibility.

This technology allows companies to quickly introduce new products and enter new markets without being held back by

traditional IT systems (Sidhu, 2015). Technological progress influences strategic choices and investments, enabling companies to

quickly recognize and capitalize on opportunities. Real-time data and analytics enable businesses to swiftly adjust to emerging

market trends and regulatory modifications, ensuring continuous growth and innovation opportunities (Kolasani, 2023).

U.S. businesses are using these technological improvements to enhance their operational efficiencies and raise the bar in customer

engagement and market expansion. Successfully incorporating digital tools strategically is pivotal in revolutionizing conventional

business structures and achieving sustained success in the international market.

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Fg. 2 Graph showing Scalability and Innovation with Cloud Computing. Source: www.grandviewresearch, 2020

IV. Challenges and Solutions in International Technology Implementation

Cultural and Legal Challenges

Cultural and Language Differences: Expanding operations internationally often involves navigating through diverse cultural

landscapes, which can lead to misunderstandings and ineffective communication. Establishing local partnerships and developing

multilingual websites are crucial steps toward bridging these gaps (Steers, Nardon, and Sanchez-Runde, 2013).

Legal Compliance: Adhering to local laws and regulations is a significant challenge for businesses. It's essential to conduct

thorough market research and adapt marketing strategies to ensure compliance and avoid legal pitfalls (Norman, 2011).

Technological and Operational Challenges

Initial Investment Costs: The integration of advanced technologies like AI, blockchain, and automation requires significant

upfront investment, which can be a barrier for businesses looking to expand internationally (Ahi et al., 2022).

Skills and Training: Effective utilization of these technologies necessitates a skilled workforce. Investing in training and up

skilling employees is vital for harnessing the full potential of digital tools.

Regulatory and Security Issues

Regulatory Compliance: Ensuring compliance with international trade laws and regulations is crucial. Businesses must navigate

complex regulatory environments to maintain operations and avoid legal issues (Ahi et al., 2022).

Cybersecurity Risks: Data breaches and cyber threats pose significant risks to the financial health and competitive advantage of

businesses. Implementing robust cybersecurity measures is essential to protect sensitive information (Tao, Bhuiyan, Rahman,

Wang, Wang, Ahmed, and Li, 2019).

Integration and Adaptation Challenges

Employee Resistance and Management Support: The successful integration of digital solutions often faces hurdles such as

employee resistance and lack of management backing. Addressing these issues is crucial for smooth digital transformation

(Nayeem, Dilnutt, and Kurnia, 2023).

Complexity of Technologies: Technologies such as ERP and IoT can be challenging to implement due to their complexity.

Simplifying these technologies for easier adoption is necessary for successful digital transformation (Nayeem, Dilnutt, and

Kurnia, 2023).

Economic and Political Risks

Foreign Exchange and Political Risks: Fluctuations in currency exchange rates and abrupt shifts in government policies can

significantly impact the profitability and operational strategies of U.S. tech firms in foreign markets (Andrade, and Prates, 2013).

Intellectual Property Risks: Protecting intellectual property rights is critical in international markets to prevent theft or misuse

of business assets, which could lead to substantial financial losses (Andrade, and Prates, 2013).

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Addressing Commercial and Cross-Cultural Risks

Comprehensive market research and appropriate product positioning are crucial for minimizing commercial risks and ensuring the

success of international operations, as stated by Andrade and Prates (2013).

Cross-Cultural Communication: It is crucial to employ effective communication strategies that acknowledge varying business

customs and work principles in order to uphold operational efficiency and productivity in diverse cultural environments

(Andrade, and Prates, 2013).

By tackling these obstacles through strategic approaches like forming partnerships with local entities, providing advanced

training, and implementing strong cybersecurity protocols, companies can effectively manage the intricacies of incorporating

technology on a global scale.

V. Case Studies of Successful Technology-Led Expansion Strategies

Strategic Acquisitions and Expansions

Social Media Innovations: The launch of the new text-based social network app, Threads, aimed to create a competitive edge

against platforms like Twitter and Mastodon, illustrating a strategic move to capture diverse user demographics and preferences

(Zhang, Bernstein, Karger, and Ackerman, 2024).

Expanding Social Media Empire: The acquisitions of WhatsApp and Instagram significantly broadened the international reach,

offering platforms for varied user interactions and marketing strategies, thereby enhancing global connectivity and data flow.

Enhancing E-commerce through Acquisitions

Acquisition of HERO: This social shopping platform was integrated to bridge the online and physical retail experience, providing

customers with real-time access to in-store advice and product availability, thus enhancing the shopping experience and

increasing sales 8.

Acquisition of APPRL: By acquiring this SaaS platform, the company enabled content creators and retailers to collaborate on

creating shoppable content, which has been instrumental in driving consumer engagement and sales internationally (Zhang,

Bernstein, Karger, and Ackerman, 2024).

Strategic Alliances and Technology Integration

Spotify and Starbucks Partnership: This alliance allows users to earn Starbucks rewards while using the Spotify app and

influences in-store playlists, showcasing a successful integration of customer loyalty programs with entertainment technology

(Zhang, Bernstein, Karger, and Ackerman, 2024).

LinkedIn Acquisition by Microsoft: By acquiring LinkedIn, Microsoft capitalized on a vast network of professional users,

which has been crucial for B2B engagement and marketing strategies across the globe (Zhang, Bernstein, Karger, and Ackerman,

2024).

Azure’s Role in Microsoft’s Growth: Microsoft Azure has become a cornerstone of Microsoft’s revenue growth, demonstrating

the impact of cloud computing on scaling operations and enhancing service offerings worldwide (Zhang, Bernstein, Karger, and

Ackerman, 2024).

Innovation in Service Delivery

Domino's Anyware Initiative: The implementation of 'Domino's Anyware' has revolutionized how customers order food by

integrating various digital channels and utilizing AI and Machine Learning to automate and optimize order processing and

fulfillment (Marr, 2019).

These case studies exemplify how strategic technological integrations and acquisitions can lead to successful expansion

strategies, driving innovation, customer engagement, and market penetration on a global scale.

Leveraging E-commerce for Global Market Penetration

Pricing and Competitive Strategy

Developing a competitive pricing strategy is essential for success in international e-commerce. Businesses need to consider local

purchasing power, existing market prices, and the overall economic environment to set prices that attract customers while

maintaining profitability (Nissanka, 2024).

Digital Marketing and Online Presence

An effective digital marketing strategy and a strong online presence are vital for reaching international customers. Leveraging

SEO, social media, and online advertising can help businesses increase their visibility and attract more traffic to their e-commerce

platforms.

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Continuous Evaluation and Adaptation

To sustain success in international markets, businesses must continuously evaluate and adapt their strategies based on market

feedback and changing conditions. This dynamic approach allows companies to stay competitive and responsive to customer

needs (Nissanka, 2024).

Enhanced Communication Channels

Improving communication through emails, texting, websites, and apps enables businesses to effectively convey their message and

engage with a broader audience. These tools also facilitate the collection of valuable consumer feedback, which can guide further

improvements in service and product offerings (Jin, Chai, and Tan, 2014). By implementing these strategies, U.S. businesses can

effectively leverage e-commerce for global market penetration, ensuring they not only enter but also thrive in international

markets.

VI. Regulatory Considerations for Technology Use Abroad

Export and Re-export Controls

The export and re-export of commodities, software, and technology are controlled by the Export Administration Regulations

(EAR) issued by the U.S. government. Businesses must comprehend these regulations to successfully navigate the complexities

of international markets (Rosanelli, 2021). Moreover, the CSL is utilized to pinpoint individuals or entities subject to U.S. export,

reexport, or transfer restrictions, in order to adhere to national security and foreign policy regulations (Rosanelli, 2021).

Compliance Systems and Reporting

Federal law mandates that exporters use the Automated Export System (AES) to report shipments valued at $2,500 or more, or

those that require an export license. This system is part of a broader compliance framework that helps maintain oversight on

goods moving across borders (Rosanelli, 2021).

Benefits of Free Trade Agreements

Free Trade Agreements (FTAs) play a significant role in supporting U.S. exports, providing duty-free access to select markets.

These agreements cover 40% of U.S. exports and are instrumental in reducing trade barriers and promoting smoother market

entry for U.S. businesses (Hui, 2016).

Navigating Import Requirements

Businesses must navigate various customs requirements, product regulations, privacy laws, and tariff assessments when entering

new markets. Understanding these diverse regulatory landscapes is essential for successful international operations (Rosanelli,

2021).

Tools for Regulatory Compliance

The use of tools like the Consolidated Screening List Search Engine and the Automated Export System ensures that export sales

meet all U.S. and foreign regulatory requirements. These tools are designed to aid businesses in maintaining compliance

efficiently (Commerce.gov, 2014).

Information and Support Services

The International Trade Administration provides extensive resources aimed at promoting trade and investment, strengthening

U.S. industry competitiveness, and ensuring fair trade. This support is vital for businesses looking to expand internationally and

requires navigation through complex global trade laws (Rosanelli, 2021).

Technology-specific Regulations

The U.S. Department of Commerce has set forth regulations that specifically address the use of technology in international

business operations. These regulations are designed to safeguard U.S. technological interests abroad while promoting fair and

secure business practices (Aggarwal, and Reddie, 2021).

National Security Concerns

Executive Order 13873 addresses the national emergency related to threats from foreign adversaries to the U.S. information and

communications technology and services supply chain. This order highlights the critical nature of protecting these assets from

external threats.

Export Controls Regimes

The U.S. maintains two primary export controls regimes: the commercial export controls regime (EAR) and the defense export

controls regime (ITAR). Understanding the proper jurisdiction and classification is essential when exporting any item, ensuring

compliance with these regimes.

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Partner and Transaction Screening

Businesses must thoroughly vet partners to confirm they are not restricted by U.S. law and to keep organized records of every

export deal. These actions aid in avoiding legal issues and guaranteeing the efficient functioning of global business activities.

Adapting to Digital Disruption

Policymakers are challenged to adapt regulatory frameworks to embrace transformative technologies fully. This adaptation is

necessary to manage issues arising from digital disruption and to ensure that the benefits of digital trade are realized and shared

inclusively 1315.

Tailored Business Solutions

Gedeth offers solutions and services tailored to assist businesses in navigating the complexities of adopting and implementing

advanced technologies. These solutions align with specific business goals and objectives, facilitating smoother international

expansion (Albaidhani, 2019).

VII. Conclusion

Through the exploration of technological impacts on U.S. business interests abroad, it's evident that leveraging digital

advancements offers significant opportunities for growth, market penetration, and operational efficiencies. The integration of

technologies such as AI, blockchain, and cloud computing is instrumental in enhancing competitiveness, ensuring data security,

and improving customer experiences worldwide. Moreover, the challenges of cultural adaptation, legal compliance, and

maintaining cyber security in cross-border operations were identified, alongside strategic solutions to mitigate these obstacles and

thrive in global markets.

In moving forward, it is imperative for businesses to remain agile, continuously adapting to technological advancements and

evolving market dynamics. The importance of ongoing research, development, and strategic partnerships cannot be overstated in

navigating the complexities of international expansion. As the digital landscape evolves, so too must U.S. businesses, ensuring

they not only meet but exceed the demands of the global marketplace, securing their position as leaders in innovation and

international trade.

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INTERNATIONAL JOURNAL OF LATEST TECHNOLOGY IN ENGINEERING,

MANAGEMENT & APPLIED SCIENCE (IJLTEMAS)

ISSN 2278-2540 | DOI: 10.51583/IJLTEMAS | Volume XIII, Issue VII, July 2024

www.ijltemas.in Page 33

Authors' information

1. Oluwaseun Rafiu Adesanya is an entrepreneur with many years of experience. Currently, He is a Master Students in

Lincoln University, United State of America

2. Friday Anwansedo is a Public Administration graduate of Ambrose Alli University and also holds a Master of Business

Administration (MBA). Friday brings nearly 20 years of Sales, Business Development and marketing experience and a

proven ability to integrate best practices into emerging businesses. Having worked with and responsible for the

expansion of the Portwest brand into Africa, his skill in this field will be undoubtedly required to grow this business

beyond measure.

3. Oladayo Tosin Akinwande is an Assistant lecturer in Software Engineering department of Veritas University, Abuja.

He is currently pursuing his Ph.D in Computer Science specialising in Explainable Artificial Intelligence(XAI). He

Holds a Master’s degree in Computer Science and Bachelor’s Degree in Computer Science, both from Federal

University of Technology, Minna. He is an experienced, competent and well-trained researcher in the fields relating to

computing with expertise in Machine Learning and Artificial Intelligence. He is a member of Nigeria Computer Society

(NCS).

4. Shallon Asiimire is a dedicated tax accountant with over 8 years of experience in taxation, accounting, and financial

analysis. She holds a Bachelor's in Development Economics, a Master's in Economic Policy Management, and an MBA

in SAP/ERP, Business Analytics, and Accounting. Proficient in Microsoft Suite, US GAAP, and IFRS, Shallon excels in

enhancing profitability and delivering exceptional service. She is a collaborative and innovative team player committed

to driving meaningful change.

5. Courage Esechie is an ambitious and detail-oriented professional with a strong educational background in Accounting

and Supply Chain Management. She holds a Bachelor's degree in Accounting and a Master's degree in Business

Administration with a concentration in Supply Chain Management. Skilled in financial analysis, logistics, and operations

management, Courage excels in streamlining supply chain processes to enhance efficiency and profitability. Proficient in

Microsoft Suite and possess excellent communication and problem-solving skills. Committed to driving continuous

improvement and collaboration, Courage is a dedicated and innovative team player who delivers exceptional results.

6. Mark Sekinobe is a Senior accountant with experience of more than 8 years in Solar and petroleum industry both in

Africa, East Africa and the USA. I have a proven track record in installation of business control systems and

Maintenance of businesses through use of cyber security safeguards in risk minimization.